Facebook

So, you're using Facebook every second, every minute and every day. But, do you know who is the man behind it all?

(Mark Zuckerberg)

Early years

• Began using computers and writing software as a child
• Software developer David Newman to tutor him and calls him a "prodigy," adding that it was "tough to stay ahead of him.
• Took a graduate course in the subject at a college near his home while he was still in high school
• Microsoft and AOL tried to recruit Zuckerberg, but he chose instead to enroll at Harvard College in September 2002.

Harvard years

• Wrote a program called CourseMatch
• Created a different program called Facemash
• Facemash was ordered to shut down because its popularity had overwhelmed Harvard's server and prevented students from accessing the web. 
• Many students complained that their photos were being used without permission. 
• Mark decided if the university will not develop the website, he will, and he would build a site that would be even better than what the university had planned.

Interesting, isn't it? To look back at how Facebook has changed all our lives!

Once again, do remember to join our Facebook page and 'like' us!

Interesting Social Media Marketing

Marketing is not just about marketing a product or service through the traditional means like print advertising anymore. Now companies are using social media as a form of marketing as well. In NYP, all year 3 students are required to take up New Media Marketing. This module will further illustrate to you what are the pros and cons of each social media platforms and how companies actually use it to market their products or highlight their promotions.

• BMW " 1 Series Graffiti Contest

BMW actually created an Online Graffiti contest where participants answered the question "what drives you?" through designs on the outline of the car. They got a total of 9000 drawings and about 500,000 votes. The winner win themselves a car model instead of the actual vehicles

• Ikea "Facebook Show room"

To promote their new store in Malmo, Ikea actually asked their store manager to upload their new showrooms on Facebook. The first person who tag themselves win the items won them. This campaign won a Gold Cyber Lion at Cannes International Advertising Festival.

 

N-e-v-e-r bored in NYP!

Here in NYP's Diploma in Marketing, you will realise that lessons are never boring and dull! See it for yourselves in the photos below:

During lecture

(Students getting hyped up in lecture group discussions)

(Fun and laughters amidst learning)

After lecture

(Who's looking restless after lecture? No one!)

NYP's Diploma in Marketing will keep you so excited for school everyday that you will never find another excuse to skip school ever again!


Reference: http://www.facebook.com/group.php?gid=36501318418

HL

Attractive Salary for Future Marketeers!

Below are some insights to the average salary of a typical Marketing Job in 1 year.

 

Average Marketing Salaries

In USD as of Feb 17, 2011			25k 50k 75k
marketing	$63,000

 

Average Marketing Salaries

The average salary for Marketing jobs is $63,000. Average marketing salaries can vary greatly due to company, location, industry, experience and benefits.

 

Average Salary of Jobs with Related Titles

In USD as of Feb 17, 2011			65k 130k 195k
contract specialist	$55,000
administrative assistant	$30,000
account executive	$54,000
director of sales	$115,000
sales	$78,000
marketing manager	$58,000
account manager	$45,000
insurance sales	$116,000
sales director	$179,000
sales professional	$78,000
marketing assistant	$29,000
product manager	$68,000

 

Happening Campus Life!

NYP isn't all about studies and project work. There are also many events and co-curricular activities to participate in! We'll let the pictures speak for themselves!


NYP Jam & Hop

Adventure Club

Foreign Bodies

Chinese Orchestra

Interested to find out more? Look out for more updates on NYP Campus Life!

Hear from our students

Here are a few testimonials from NYP Students who have graduated!

-taken from NYP Open House 2011 booklet


"The Diploma in Marketing course at NYP has provided me with knowledge on how to start and grow my business. It provided me with well-rounded skills in building world-class business. I found modules such as brand management, international marketing, entrepreneurship as well as Teaching Enterprise Project to be of direct value to anyone aspiring to set up their own business or who is keen on developing a professional marketing career."

Daniel Charles
Diploma in Marketing, Class of 2008
Founded and CEO of 2 companies (Global Racing Schools & DNA Motorsports)
Spirits of Enterprise Award 2008 Winner


"The Diploma in Marketing course has provided me with a strong conceptual knowledge as well as practical skills in a wide range of business and marketing functions. Having graduated from NYP; I am assured of a strong foundation for my university education as well as my career."

Lynn Ng Zhi Min
Diploma in Marketing, Class of 2008
Most Outstanding SBM Student Award 2008

Undergraduate
Singapore Management University (SMU)
SMU Merit Award Scholar


YOU can be one of them and YOU can benefit just as much as them from Diploma in Marketing. Diploma in Marketing carves a future for you - a future that is beneficial for you in the long run. Join us today (:

Source: NYP Open House Briefing

The best career choices

With a Diploma in Marketing, you can pursue a rewarding career as a/an :

• Marketing Executive
• Marketing Communications Specialist
• Advertising and Promotion Executive
• Brand Development Executive
• Product Specialists
• Sales or Account Manager
• Ad Agency Account Manager
• public Relations or Events Executive

The NYP Diploma in Marketing will equip you with relevant advanced knowledge and skills in marketing management  to meet the increasing challenges and demand of the business world.