This semester, we are proud to announce that our very own 3rd year Marketing students are creating an Integrated Marketing Communication campaign to launch EA Games latest titles.
This is an internal NYP marketing competition among the marketing and other business students with cash prizes for the top 3 groups. Furthermore, NYP will be hosting a game launch on campus! Selected groups will have to turn their ideas into reality and set up booths in NYP Atrium to promote the games in mid 2011!
Here are the games being promoted!
Would you be interested to plan such events? Share with us your views or ideas!
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